Show what makes your store special
![Image of a retail Business Profile on mobile view showing the business name a photo, address, open-close hours, health & safety recommendations, phone number and Website URL.](https://www.gstatic.com/marketing-cms/assets/images/ads/ca/9b/5f7475e54aa99eaa9273713a9afe/retail-home-en-us.png=n-w1011-h972)
Show your in-store products
Showcase your in-store products on Google Search and Maps directly from your Business Profile. This makes it easier for customers to find the products they need and come to your store to buy.
![Image of a Business Profile showing the view of "See What's in Store", with some Art items and underneath some Questions & Answers](https://www.gstatic.com/marketing-cms/assets/images/ads/a5/cc/a426d15e450db485a7e42a29de45/retail-product-en-us.png=c-s1027)
Offer more ways to shop
Show whether you offer options like curbside pickup or delivery. Even add links to preferred ordering services, like Instacart, so customers can choose how they shop.
![Image of a Business Profile view on a mobile device pooping out some business offer options like: curbside pickup and delivery available and In store shopping not available . Open and Close Hours and Order pickup & delivery available partners.](https://www.gstatic.com/marketing-cms/assets/images/ads/cf/31/9f86c2d9423aaf6aff3a0064e53e/retail-mbl-en-us.png=c-s1000)
Connect with customers
Give people who find you online a warm welcome with posts about discounts, new products, upcoming events, and more—making shoppers excited to choose you.
![Image of a Business Profile showing a post promoting a special offers, events, and updates. On the post, image of pillows on a living room and on a chair. post text: New pillow cover colors in stock.
Order now.](https://www.gstatic.com/marketing-cms/assets/images/ads/54/6d/e36c1cec489e9be3b9fa0e574a18/retail-design-en-us.png=c-s1158)
Show the best of your business
Reach more customers in three simple steps, with your free Business Profile.
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Claim
Create a Business Profile, or manage an existing profile on Search and Maps
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Personalize
Add hours, photos, and other details and get discovered by customers near you
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Manage
Share updates, respond to reviews, and connect with customers on Google
Your questions, answered
You can use Pointy from Google. Pointy connects to select point of sale systems and automatically adds your in-store inventory to your Business Profile on Google.
If you make deliveries or in-person visits to customers, you can create a Business Profile on Google Search and Maps. This includes service-area businesses that visit or deliver to customers directly, like plumbers or cleaning services. If you sell products online, you can add your products to Google Search, Maps, YouTube, the Shopping tab and Images through Merchant Center.
Use attributes to let customers know which services you offer, like “Dine-in” or “Curbside pickup.” Learn how to add or edit your business attributes.